In Part 1 of the PeopleCount.org story, I shared how the idea of PeopleCount.org formed. What if we could have a better kind of survey — one that was more expressive and where the user could update it as the issues changed? What would a world look like if we all could vote for what we want? The next step was to bring the idea into the world and build a solution.

I began telling lots of people about the idea. Three friends were especially interested and agreed to be on my board. In discussions, we realized forming a business instead of a non-profit would allow us more flexibility and a greater chance of getting established. We needed to name the project, but lots of good names were already taken. Finally, I settled on Democracy for the 3rd Millennium, and bought the domain Democracy3M.org. The next step was to flesh out the solution and write the business plan.   Continue reading →